Production for Graphic Designers
📘 About This Book
This comprehensive, up-to-date resource is for anyone wanting to learn about the production technology and methods for graphic design--for print, small screen, and the World Wide Web.Arranges topics logically and covers each stage in detail, from typesetting and the preparation of illustrations to prepress, printing, and finishing. Offers practical guidance and explains processes in a simple, non-technical language, making extensive use of illustrations and diagrams. Focuses on the move to computer/digital means of production for print and the explosive growth of the Internet, offering a complete guide to the net and instructions on how to write a web page with cutting-edge applications of graphic design. Profiles some of today's top designers with inspirational spreads between chapters showcasing their portfolios. Provides 'Hot Tips and Cool Tricks' problem-solving advice boxes in each chapter, and adds 55 new pictures plus 15 new artworks throughout.For graphic designers.
📖 Summary
Alan Pipes authored Production for Graphic Designers to serve as a comprehensive and accessible resource for anyone eager to understand the evolving technology and methods behind graphic design. Published in 1997 across 254 pages, the book captures a pivotal moment in the design industry, marking the massive shift toward computer and digital production tools for print while simultaneously addressing the explosive growth of the World Wide Web and the internet. The text is organized in a logical sequence that walks readers through every phase of the creative and technical pipeline, ensuring that complex concepts are broken down into straightforward, non-technical language. From the foundational stages of typesetting and illustration preparation to the intricate details of prepress processing, printing presses, and final finishing touches, the volume covers the entire lifecycle of a design project. Rather than relying solely on dense text, the book makes extensive use of helpful illustrations and diagrams to visually reinforce the principles being taught. A particularly forward-looking aspect of the publication is its inclusion of early web design instructions, guiding readers on how to write a web page and incorporate cutting-edge internet applications into their design repertoire. To keep readers inspired and grounded in real-world application, the book features dedicated spreads between chapters that profile some of the top designers of the era, showcasing their work and processes. Ultimately, Production for Graphic Designers bridges the gap between traditional craftsmanship and digital innovation, serving as a practical guide for navigating both print and small screen media during a transformative decade for the arts.
🎯 Key Lessons
⚖️ Pros & Cons
✅ Pros
Covers both traditional print and emerging digital web technologies
Explains complex technical processes in simple, easy-to-understand language
Features helpful illustrations and diagrams on nearly every page
Includes inspirational profiles of top designers of the era
⚠️ Cons
Internet and web design instructions reflect 1997 technology standards
Digital production workflows have evolved significantly since publication
❓ FAQ
Who wrote Production for Graphic Designers? +
Alan Pipes wrote Production for Graphic Designers.
When was the book published? +
The book was published in 1997.
How many pages does the book have? +
The book contains 254 pages.
What media formats does the book cover? +
It covers production methods for print, small screen, and the World Wide Web.
Does the book include visual aids? +
Yes, it makes extensive use of illustrations and diagrams to explain processes simply.
