كتاب Influence pdf

Name: Influence
Rating: 1 (1 reviews)
Author: Robert B. Cialdini

كتاب Influence

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المؤلف

Robert B. Cialdini

قسم

علم النفس

اللغة

English

الصفحات

278

حجم الملف

MB 2.06

عن الكتاب

Dr. Robert Cialdini is the seminal expert in the rapidly expanding field of influence and persuasion. His thirty-five years of rigorous, evidence-based research along with a three-year program of study on what moves people to change behavior has resulted in this highly acclaimed book. You'll learn the six universal principles, how to use them to become a skilled persuader—and how to defend yourself against them. Perfect for people in all walks of life, the principles of Influence will move you toward profound personal change and act as a driving force for your success.

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عن المؤلف

Robert B. Cialdini

Dr. Robert Cialdini has spent his entire career researching the science of influence earning him an international reputation as an expert in the fields of persuasion, compliance, and negotiation. His books including, Influence: Science & Practice, are the results of years of study into the reasons why people comply with requests in business settings. Worldwide, Influence has sold over 2 million copies. Influence has been published in twenty-five languages. His most recent co-authored book, Yes! 50 Scientifically Proven Ways to be Persuasive, has been on the New York Times, USA Today & Wall Street Journal Best Seller Lists. In the field of influence and persuasion, Dr. Cialdini is the most cited living social psychologist in the world today.

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